-
Scale teams at breakneck speed — without breaking necks
“When an organization grows in size, things that were previously easy become difficult.” — Ben Horowitz Getting people to work together is harder when they can’t all fit in the same room anymore. This is a big problem for high-growth startups: the rate at which teams change is so extreme it is difficult to keep up. Doing…
-
Can you honestly sell?
Every now and then, someone will give you a piece of advice that hits your brain like a lightning bolt. It happened for me when I was preparing for an interview and my former co-founder Bjorn said “When you’re doing sales, find a way to like the person you are speaking to”. Instantly I understood…
-
Key Performance Indicator (KPI) frameworks
Original publish date: 28th January 2014. Key Performance Indicator (KPI) frameworks are very important. As far as Web Analytics is concerned, they have been referred to as the “difference between winners and losers” by none other than Avinash Kaushik, the Digital Marketing Evangelist for Google – one of the most influential people in digital marketing….
-
Japan Holiday
“One’s destination is never a place, but a new way of seeing things.” Henry Miller After a pretty intense year and a half of being consumed by my career, I started to become aware of a creeping apathy that had begun to take a bit of the color and spice out of a comfortable life…
-
Why NPS is great even though it doesn’t work
Last month I was lucky enough to hear a talk given by Simon Lyons, the director of Marketing & Communications at Aggreko plc. at the Prince’s Scottish Youth Business Trust (PSYBT) Elevator networking event. Simon had one piece of advice for the roomful of young entrepreneurs eager to grow their businesses: listen to your current…
-
Stop reading Mashable
Just because you are being followed by some massive celebrity, does not mean that they are paying any attention to what you say. It’s not physically possible for the likes of Christopher Penn to read even a small amount of the content produced by the 22,197 people he follows on twitter. So who does he…